Creating a consistent visual system for Pet Depot. This includes the brand name, logo, packaging, tote bags and travel bowl. In order to project a happy and caring asmosphere I used an illustrative style that is bright and fun, which favours simplicity and bright colours.

Tired walls are replaced with a bright, happy mural. Plain packaging and carrier bags are replaced with colourful, eco friendly designs which customers of all ages are sure to engage with.